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Part of our marketing efforts involve educating consumers to appreciate the varieties of honey available, to make sure they choose the right honey for the right task.
| Variety | Appearance | Aroma | Flavour |
| Clover | Light pale gold | Herbal dry grass, hints of plums | Clean mild, sweet, traditional honey flavour |
| Blue borage | Deep yellow gold | Dusty orange with a hint of musk | Caramelised, buttery flavour |
| Erica | Deep red amber | Complex, toasty, hint of turpentine | Slightly bitter, hints of liquorice and treacle toffees |
| Honeydew | Medium-dark amber | Musky citrus, mineral | Complex, treacly, "Christmas cake" |
| Kamahi | Pale lemon yellow | Intense, musky, almost lactic, quite complex | Very clean, rich and sweet, balanced buttery finish |
| Manuka | Dark cream to dark brown | Catmint, damp earth, heather, aromatic | Mineral, slightly bitter, barley sugar, herbaceous |
| Nodding thistle | Pale lemon gold | Citrus, orange peel/orange blossom, intense | Intense floral flavour, sweet barley sugar |
| Pohutakawa (creamed) | Off white | Musky, damp leaves, salty (almost seaweed) but pleasant | Clean, earthy, sweet, butterscotch |
| Rata (creamed) | Pale cream | Heady, lime blossom, musk, papaya | Very sweet, lime flavours |
| Rewarewa | Light amber with orange hints | Intense, herbaceous, geranium/dandelion | Clean, sweet, smoky, herbaceous, complex |
| Tawari | Deep orange gold | Rich perfumed musk/incense/sandelwood, orange peel, liquorice | Clean, musty, rosehip syrup, very sweet golden syrup |
| Thyme | Very pale amber | Very aromatic, tarry, "dusty" | Resinous, aromatic, herbal, very strong |
| Vipers bugloss | Yellow gold | Dusty, rose oil character | Clean tasting, lemon and floral characters |
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